by Rosalie Marcus | Apr 28, 2011 | Promotional Products Sales Tips
I don’t know about you, but I really dislike making cold calls. They just don’t work in today’s new economy. Voicemail, caller ID and well-trained gatekeepers are all converging to keep you out. Besides, it can take fifty or more cold calls to get one appointment,...
by Rosalie Marcus | Jul 29, 2010 | Promotional Products Sales Tips
If you’re anything like I am, some days you feel chained to your computer and your desk. There just seems to be a never-ending stream of emails to answer and phone calls to catch up on. That’s why this week I vowed to make personal visits to my...
by Rosalie Marcus | Oct 30, 2009 | Promotional Products Sales Tips
How would you like to get more promotional products business without having to cut your price? You can! The key is to make your proposals stand out by adding in benefits and information that your competition may neglect. Here are six quick tips to turn your proposals...
by Rosalie Marcus | Jun 19, 2009 | Promotional Products Sales Tips
One of the biggest challenges in the promotional products industry is how to differentiate what you offer from all your competitors. After all, you don’t want to be viewed as just another “me, too” promotional products business! And you certainly...
by Rosalie Marcus | May 15, 2009 | Promotional Products Sales Tips
Your customers may be buying t-shirts, pens and mugs from you, but what they are really purchasing are solutions to their business challenges. Your job is to find out what your customers greatest business challenges are and then show them how using a promotional...
by Rosalie Marcus | Feb 20, 2009 | Promotional Products Sales Tips
Did you know that cold calls are the least effective way to get new business and very often a waste of your time? Why? Because it can take up to 50 cold calls to secure just one appointment – and the chance of that appointment turning into a sale are not great!...
