Pulling Promotional Products Sales Out of Thin Air
FollowI first heard the term “trigger events” from Jill Konrath, author of Selling to Big Companies and Snap Selling. Jill writes about trigger events in her books and says that when you focus on trigger events you can “literally pull sales out of thin air”. So what’s a trigger event? It’s anytime a company is going […]
Follow I first heard the term “trigger events” from Jill Konrath, author of Selling to Big Companies and Snap Selling. Jill writes about trigger events in her books and says that when you focus on trigger events you can “literally pull sales out of...3 That Tripled My Promotional Products Sales
Many years ago, when I first started my promotional products business, industry education, training and mentors were in short supply. Everything I learned was the hard way, and frequently I had to fly by the seat of my pants. I made so little money the first year, I was ready to quit and go back […]
Follow Many years ago, when I first started my promotional products business, industry education, training and mentors were in short supply. Everything I learned was the hard way, and frequently I had to fly by the seat of my pants. I made so little money the first...Promotional Products Suppliers Selling Direct… What Can You Do?
A spirited discussion is going on in a LinkedIn email forum that I subscribe to about a few promotional products suppliers who sell direct and may be trying to steal your customers. This is a hot topic in our industry and one that may be troubling you. Here are my thoughts and some recommendations. I’ve […]
Follow A spirited discussion is going on in a LinkedIn email forum that I subscribe to about a few promotional products suppliers who sell direct and may be trying to steal your customers. This is a hot topic in our industry and one that may be troubling you. Here are...Can “Pink Spoons” Increase Your Promotional Products Sales?
The ice cream shop Baskin Robbins made pink spoons famous. You can walk into the shop and sample any flavor, before purchase, on a little pink spoon. As an ice cream lover, I always enjoy sampling new flavors and coming back for more – and I’m sure I’m not the only one. My local Whole […]
Follow The ice cream shop Baskin Robbins made pink spoons famous. You can walk into the shop and sample any flavor, before purchase, on a little pink spoon. As an ice cream lover, I always enjoy sampling new flavors and coming back for more – and I’m sure...