FollowI don’t know about you, but I’m a lifelong learner. That’s why my trip this summer to Alaska and Vancouver was such a joy. Not only did I get to see amazing sites, eat incredible food, bike, hike, raft and see wildlife – I also learned some great sales lessons!
Here are three great tips that I learned that will help to boost your promotional products sales!
1. Go beyond correcting mistakes. The first day onboard our ship, our room was missing some amenities. We called to have them delivered ASAP. Not only did we get our shampoo and soap, we also got a bowl of fresh fruit and a bottle of wine. We quickly forgot the little oversight and settled into having a wonderful trip.
Tip from Rosalie: The next time you’re correcting a business mistake, go beyond just correcting the mistake and add something extra. Leave your clients with a wonderful feeling about your company and they’ll soon forget the mistake and become a raving fan!
2. Always carry your business card. I’m not one to suggest working on vacations – that’s no fun! But you never know whom you’re going to meet and how they can use your services. One day at breakfast I was seated with the marketing director of a Fortune 500 company. We exchanged cards and agreed to keep in touch. Many of my best clients have come from these casual meetings. I’ve met clients on airplanes, elevators and the beach. You never know where your next great contact is coming from.
Tip from Rosalie: Always have a business card with you. Use a high-quality card and put your cards in an attractive case. Additionally, always have a custom imprinted pen or notepad to hand someone with your card. It’s a great way to be memorable, promote what you do, and increase sales.
3. Survey your clients often. The last day onboard our ship we were given a brief survey to fill out to rate the service. I was happy to do it since I was so pleased. A friend I met onboard had a constructive criticism about a workshop she had attended. Since this ship is known for impeccable service, you can be sure they’ll read all the surveys and correct the situation.
Tip from Rosalie: When was the last time you surveyed your clients? Finding out what your clients like and don’t like keeps you in touch, upgrades your service and lets your clients know that you care! Don’t skip this step if you want to increase sales.
What’s your best sales tip? Share it with our readers and I’ll send to you a FREE special report: 10 proven Ways To Sell More With Less Effort. Just click on the comments box below. Make sure you leave your name and email address.
© 2006 – 2013 Rosalie Marcus
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Rosalie Marcus, The Promo Biz Coach ™ is a promotional products business expert, coach and speaker. Combining her skills and years of experience in promotional sales, she helps her clients sell more at higher profit margins and dramatically increase their incomes! Get a FREE special report: 10 Big Mistakes Promotional Professionals Make and How to Avoid Them and a FREE Skyrocket Your Sales audio download at http://www.promobizcoach.
Reach her at Rosalie@promobizcoach.com or 215-572-6766.
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