Promotional Products Suppliers Selling Direct… What Can You Do?
A spirited discussion is going on in a LinkedIn email forum that I subscribe to about a few promotional products suppliers who sell direct and may be trying to steal your customers. This is a hot topic in our industry and one that may be troubling you. Here are my thoughts and some recommendations. I’ve […]
Follow A spirited discussion is going on in a LinkedIn email forum that I subscribe to about a few promotional products suppliers who sell direct and may be trying to steal your customers. This is a hot topic in our industry and one that may be troubling you. Here are...Can “Pink Spoons” Increase Your Promotional Products Sales?
The ice cream shop Baskin Robbins made pink spoons famous. You can walk into the shop and sample any flavor, before purchase, on a little pink spoon. As an ice cream lover, I always enjoy sampling new flavors and coming back for more – and I’m sure I’m not the only one. My local Whole […]
Follow The ice cream shop Baskin Robbins made pink spoons famous. You can walk into the shop and sample any flavor, before purchase, on a little pink spoon. As an ice cream lover, I always enjoy sampling new flavors and coming back for more – and I’m sure...Should You Offer Guarantees?
One of the biggest challenges in the promotional products industry is how to differentiate what you offer from all your competitors. After all, you don’t want to be viewed as just another “me too” promotional products business! And, you certainly don’t want to be viewed as a commodity seller! Here’s a novel idea: provide guarantees. […]
Follow One of the biggest challenges in the promotional products industry is how to differentiate what you offer from all your competitors. After all, you don’t want to be viewed as just another “me too” promotional products business! And, you...10 Powerful Questions for Business Success
The end of the first quarter and the beginning of a new quarter is a great time to evaluate where your business is now and where you would like it to be in the next few months. Just taking the time to do this on a regular basis can make a big difference in the […]
Follow The end of the first quarter and the beginning of a new quarter is a great time to evaluate where your business is now and where you would like it to be in the next few months. Just taking the time to do this on a regular basis can make a big difference in the...