FollowEver since Rosalie told us her focus is on the health care industry I’ve started to pay more attention to that arena. At a Corporate Alliance luncheon I met a woman who worked for an assisted living center and she invited me to participate in their upcoming conference. I honestly do not like being a vendor at a trade show but I’m so glad I did this one! There were probably four or five hundred attendees who ranged from owners to nurses, marketing, HR, chefs etc. It was only one day which was great and I couldn’t believe how many people stopped by and were so enthusiastic about what we offer. Many times people were standing in line to talk to me!!
One thing I displayed was the Jumbo pen from Calibre. It was so well received! (Someone actually stole my sample!) I emphasized was how great it was for older people to be able to hold on to. The music CD/card was popular, pill dispensers etc. The name you could look for in your area is something like “Utah” (your sate) Assisted Living Association. I know they have a national organization. Since then I’ve received orders totaling $1700, which included 500 of the jumbo pens. Plus some of my best contacts were the other vendors!
There just seems to be no end to the relationships I made there. They have the budget and were unbelievably excited to talk to me. I would totally recommend either joining the association or at least find out when the conferences are in your area.
Great little pool to dive into!
Best to all!
Beth Whitaker
Logo Images
Spanish Fork, Utah
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© 2005 – 2013 Rosalie Marcus
Rosalie Marcus, The Promo Biz Coach ™ is a promotional products business expert, coach and speaker. Combining her skills and years of experience in promotional sales, she helps her clients sell more at higher profit margins and dramatically increase their incomes! Get a FREE special report: 10 Big Mistakes Promotional Professionals Make and How to Avoid Them and a FREE Skyrocket Your Sales audio download at http://www.promobizcoach.
Reach her at Rosalie@promobizcoach.com or 215-572-6766.
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